First Lady endorses Walmart’s turn to healthful food
First Lady Michelle Obama joined Walmart on Thursday as the retail giant announced a plan to make thousands of its food products more nutritious — a move supported by her campaign to reduce childhood obesity.
Walmart is promising to work with suppliers to reduce the salt and sugar in packaged foods, cut the costs of healthful fruits and vegetables, and develop a logo that consumers can use to choose healthier items. As part of its five-year plan, the company will also build stores in areas not already served by groceries.
As the nation’s biggest grocery retailer, Walmart has the clout to potentially transform the whole food marketplace, said Obama, whose “Let’s Move” campaign is targeted at combating obesity in children.
“When 140 million people a week are shopping at Walmart, then day by day and meal by meal all these small changes can start to make a big difference for our children’s health,” said the first lady, who was joined by Walmart executives as they announced the plan at a community center in Washington, D.C….
Obama said that when she first decided to take on the issue of childhood obesity, she was skeptical as to whether it could work or whether anyone was interested in making the needed changes.
“But today, when I see a company like Walmart launch an initiative like this, I feel more hopeful than ever before that the answer to these questions is yes,” she said…
Something always welcome. Whether you evaluate capitalist economics as history or global process, the buying power and collateral market effects of a giant like WalMart can be a positive as easily a negative. This is one of the former.