Conservatives text less, search for news less, than liberals

Nearly nine out of 10 registered U.S. voters own a cell phone — almost half of which are smartphones. And many voters are using cell phones to get and share election information or news…

In September, Pew surveyed more than 1,000 U.S. adults and found that — even though text messaging is generally the most popular thing people do with their phones (other than talking) — texting doesn’t appear to be hugely popular in relation to this year’s election. This year, fewer than one in five mobile-enabled voters have sent campaign-related text messages to people they know, and only 5% had subscribed to receive text messages directly from a candidate or other group involved in the election.

Furthermore, while 45% of cell-owning registered voters use smartphone apps, only 8% use apps that come from a campaign, political party or interest group.

Overall, self-designated political conservatives appear to be the least advanced, and active, when it comes to mobile technology. Pew found that while liberal, conservative and independent voters are equally likely to own a cell phone, only 40% of conservative voters own a smartphone, significantly fewer than liberal (56%) or moderate (55%) voters. Also, only 68% of conservatives use text messaging, compared to 78% of moderates and 81% of liberals.

Getting news is a popular election-related activity: 27% of cell phone-owning voters do this, especially those under age 50. Liberals (37%) are more likely to get election or political news on their phones than moderates (28%) or conservatives (25%)…

Members of the Party-formerly-known-as-Republican figures they might start a coal shortage if they use their phones too much.

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