eBay fined for selling fake Louis Vuitton goods

A French court has ordered online auctioneer eBay to pay nearly 40 million euros in damages to Louis Vuitton for selling fake luxury goods, in a ruling cheered as a victory for copyright protection.

The Paris commercial court ruled in favour of six LVMH brands and also barred eBay from selling four perfumes — Christian Dior, Kenzo, Givenchy and Guerlain — on its websites…

Describing eBay’s anti-counterfeit measures as “empty”, Gode said the court decision was “important for the creative industry” and that it “protected brands by considering them an important part of French heritage…”

The court issued a cease and desist order to eBay, barring it from running ads for the perfume and cosmetic brands or face a fine of 50,000 euros per day.

I can’t speak personally about the eBay experience. I must be one of the six people remaining in Santa Fe who doesn’t spend excess hours vested in the quest for scarce goods at auction.

Counterfeit goods are dross in the marketplace and only serve to reinforce profits based on fraud. eBay has a responsibility to do some serious self-policing if they wish to avoid further prosecution.

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