Texas Hucksters Hired for Trumpkin-Style Ad Campaign for Rightwing German Party

Trump loves parades – with or without torches

❝ Angela Merkel as a terrorist — that’s the motif that the Alternative for Germany party has chosen to launch the internet portion of its campaign leading up to national parliamentary elections on Sept. 24. The right-wing populists plan to spend a large part of their 3-million-euro budget on similar publicity offenses. The party is planning a digital campaign that may well be more drastic and aggressive than anything German voters have ever seen…

❝ To assist in its efforts, the party has…engaged the services of advertising professionals in the United States with experience on the right-wing spectrum. The party is working together with the Texas-based agency Harris Media, which recently presented its plans to the AfD’s national committee. With its provocative and aggressive campaigns, the agency has already contributed to the success of a number of controversial politicians. In Britain, it worked with the anti-EU UKIP party; in Israel, it worked with the governing Likud party; and in the United States, news agency Bloomberg has dubbed company founder Vincent Harris “the man who invented the Republican internet.”…

❝ Harris, a Christian conservative, married and still under 30, recently made a personal visit to AfD headquarters in Berlin to monitor progress on the German project, party officials report. Harris founded his agency in 2008 in his college dorm room. A short time later, he led the online arm of the campaign for Ted Cruz, at the time a relatively unknown Republican from Texas who hoped to ride Tea Party backing to a seat in the Senate.

With Harris’ help, Cruz saw the number of his internet supporters skyrocket, he established contact with influential bloggers and ultimately won the election. The Republicans have become regular customers of Harris’ ever since…

❝ To place advertisements on Google or Facebook, AfD now no longer has to go through the German subsidiaries of the internet giants. Here in Germany, the party has recently been facing a lot of resistance from those offices when it tries to buy ads. Now the team at Harris Media just places quick calls to the companies’ headquarters in Silicon Valley, sources say, where the agency is very well networked as a result of its many successful political campaigns for the Republicans. AfD’s orders are then simply put through to Germany from the United States.

Make America Great at everything the Germans used to do so well, eh? Germany for Germans is a slogan the AfD has felt reminded too many of Hitler’s rise to power. Harris appears to be working as hard as possible to change that “carefulness”. After all, Trump doesn’t worry about such comparisons.

2 thoughts on “Texas Hucksters Hired for Trumpkin-Style Ad Campaign for Rightwing German Party

  1. 2+2=5 says:

    “The interesting thing about the New Albion [publicity company] was that it was so completely modern in spirit. There was hardly a soul in the firm who was not perfectly well aware that publicity – advertising – is the dirtiest ramp that capitalism has yet produced. In the red lead firm there had still lingered certain notions of commercial honour and usefulness. But such things would have been laughed at in the New Albion. Most of the employees were the hard-boiled, Americanized, go-getting type to whom nothing in the world is sacred, except money. They had their cynical code worked out. The public are swine; advertising is the rattling of a stick inside a swill-bucket. And yet beneath their cynicism there was the final naivete, the blind worship of the money-god.” George Orwell, “Keep the Aspidistra Flying” (1936) https://ebooks.adelaide.edu.au/o/orwell/george/o79k/chapter3.html

  2. Footnote says:

    “The cathedral of light or Lichtdom was a main aesthetic feature of the Nazi Party rallies in Nuremberg starting in 1933. Designed by architect Albert Speer, it consisted of 152 anti-aircraft searchlights, at intervals of 12 meters, aimed skyward to create a series of vertical bars surrounding the audience.” https://en.wikipedia.org/wiki/Cathedral_of_light
    See also a firsthand “account of the Der Schwur unter dem Lichtdom (The Oath Under the Cathedral of Light) from the 1936 Nuremberg Rally as presented in the book Der Parteitag der Ehre vom 8. bis 14. September 1936 (The Party Rally of Honor). https://diewahrheitistwieeingewitter.wordpress.com/2015/08/16/der-schwur-unter-dem-lichtdom-the-oath-under-the-cathedral-of-light-nurnberg-reichsparteitages-1936/
    The cathedral of light is briefly documented in the Nazi Propaganda film “Festliches Nürnberg” (Festive Nurnberg), released in 1937. It was filmed in color but apparently only a B&W version is available. In HD @ https://www.youtube.com/watch?v=gxvFc3kN_6w&index=102&list=LLtOIL1a-XG5lpW6LwJ4bRoA

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