Will politicians allow lab-grown meat to be called meat?

Not a silly question. Living in a nation where people willingly pay extra to buy gluten-free cheese, gluten-free nuts, gluten-free water – the naming of commercially available foods is part of Western capitalist religion.

❝ After centuries of a veritable monopoly, meat might have finally met its match. The challenger arises not from veggie burgers or tofu or seitan, but instead from labs where animal cells are being cultured and grown up into slabs that mimic (or, depending on whom you ask, mirror) meat. It currently goes by many names—in-vitro meat, cultured meat, lab-grown mean, clean meat—and it might soon be vying for a spot in the cold case next to more traditionally made fare. To put it bluntly: the kind that comes from living animals, slaughtered for food.

❝ Cultured-meat manufacturers like Just Inc. and Memphis Meats are hoping to provide consumers with meat that is just like its predecessor, that tastes and looks and feels and smells exactly the same as something you might get in stores today but will be more sustainable. Whether that will turn out to be true won’t be clear for some time. But there’s another, more immediate battle heating up between the cattle industry and these new entrants into the meaty ring. So buckle up and put on your wonkiest hat, because the labeling war is about to begin.

3 thoughts on “Will politicians allow lab-grown meat to be called meat?

  1. nicknielsensc says:

    Give it a military-type name: “Meat, In-vitro, Sustainable”. This will make clear the source and lead to the sale of MIS burgers, MIS roasts, and MIS steaks.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.