I have to wonder if the American automakers who participate in this qualitative act will also have the foresight to offer a range of choices including utilitarian decisions – not just the obligatory two versions each of an electric Ford F-150.
Ford absolutely has to make that their focus (no pun intended). Seems an easy way to lose a growing segment especially among young and not-so-young drivers who would appreciate the sportier handling capabilities of a vehicle smaller than the average bank vault. Will Ford broaden their line before anyone follows?
Thanks, Barry Ritholtz