Analyzing the number of views on TikTok using hashtags mentioning each vehicle brand and model, research by Confused.com revealed the most popular car models and brands on the app. The Ford Maverick topped the list, with over 10.9 billion views and a range of media and consumer content. Scroll through #FordMaverick on the app and you’ll find thousands of videos with owners showing off their truck—but none from Ford itself. The official Ford TikTok page is lightly populated and shows no Maverick content, cementing the truck’s popularity as relatively organic.
My wife’s Maverick is Cactus Gray. The truck’s name is Moxie.